Mon 13 Aug 2007
Check out this NY Times Article on highway signs, their fonts, their history, and Clearview.
Blame the Clearview scourge on the elderly, and good salesmen, I say.
Spot the clearview above… Is highway gothic really that “dangerous”? In its use since 1949 how many hundreds of people have been maimed or killed on our nations highways because of a font?

August 14th, 2007 at 9:47 am
There’s a sign on I-95 northbound (and southbound) that says “Historic Old Towne Petersburg – Washington St. – Wythe St.” in the Clearview font. I like Highway Gothic better.
August 16th, 2007 at 8:12 pm
From a standpoint of tradition, I like Highway Gothic. But the above photo makes the article’s point: Clearview is easier to read.
Just discovered the site and blog today … very nice.
August 22nd, 2007 at 1:21 am
Anyone else think clearview looks like trebuchet?
August 27th, 2007 at 9:55 pm
The scourge of Clearview has been found in Arizona…the next batch of photos has a few Clearview signs on I-10 in it.
August 30th, 2007 at 1:38 am
The NY Times website asks for registration. Can you paste the article onto here. Thank you.
August 30th, 2007 at 1:54 am
At least California doesn’t have to worry about this. We are so behind that we barely started using the new-reflective signs…WITH EXIT NUMBERS! The law was passed to use these over 10 years ago! I wonder if California is one of the states that requested these new fonts.